In starting a business, you increase your chances for success by offering something that others don’t. 5 years later, choosing Little Jimmy’s has proven to be a great decision.
My area has plenty of Snow-Cones, Snow Balls, Shaved Ice and Slushies offered all over the place, but no Italian Ice so I decided to bring it to the people.
It’s great not having to be inspected by Health Departments as it is a prepackaged product which is wonderful new to the ears of event organizers as I don’t require Temporary Food Establishment permits. Not having to acquire the permits also saves me money.
The Little Jimmy’s carts fit inside all doorways and on elevators making me accessible to everyone wherever they want to me to be. This has been a huge boost for business, especially when bad weather happens and events get moved in doors. Food Trucks can’t go inside, but I can. I’m often setting up inside schools in the cafeteria or close to the gym areas to get sales as people don’t want to go outside for food in bad weather.
The health benefits are a great sales driver. Parents approach and let me know their kids dietary and/or allergy restrictions and I’m often the only dessert there that their kids enjoy. The kids and parents light up like Christmas Tree’s with joy when I say it’s Dairy Free, Egg Free, Cholesterol Free, No High Fructose Corn Syrup, Fat Free, etc. Sales, Sales, Sales:)
The fitness enthusiasts love me when I say it is only 15 calories per scoop.
I worked a prepaid College event in my area along side another popular dessert vendor in my area. We both were paid by the school to serve the students and it was both of our 1st time being there. 95% of the students hopped in my line and didn’t leave. It was 2 hours of straight scooping. It got so bad the event organizer stood up and announced that the other vendor was beside me with their product if anyone wanted to not wait in line and not a single person moved. Once no one moved she told the other vendor “Ok, I tried” Word spread quickly how good the product was and the kids had to have it.
There is no downside to Little Jimmy’s business model. Great Product, Great Carts with Great Service makes an excellent business opportunity.